9/13/2023 0 Comments Download shopsy shopping online![]() ![]() It had over 140 million installs at the end of 2022. Shopsy clocked over 8.5x year-on-year growth in app downloads, becoming India’s third-most downloaded app last year, per Sensor Tower. Flipkart, India’s largest e-commerce platform by GMV, launched Shopsy in mid-2021 to galvanize hyperlocal entrepreneurs and connect them with tens of thousands of low-income shoppers in Tier 2-3 towns. But, in the last 12-15 months, biggies like Flipkart and Amazon have also entered the ‘hyper-value’ e-commerce segment. ![]() Homegrown e-commerce platforms like Meesho (downloaded 300+ million times) have built large-scale businesses by targeting this group. These customers reside in India’s small towns they are new to the internet, new to e-commerce, and most importantly, value-conscious and less likely to transact online. While ‘E-commerce 1.0’ - as some venture capitalists call it - sold to the top tier of India’s population or the first 100 million online users, ‘E-commerce 2.0’ is already reaching the next 200-300 million. India’s $72- billion e-commerce sector has grown by leaps and bounds, especially post the rollout of Reliance Jio, which put mobile internet in the hands of practically every Indian. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |